Before and after comparison of LA Hair Liquid Gloss Toning color number 9/GI.
Before and after comparison of LA Hair Liquid Gloss Toning color number 3/N.
Before and after comparison of LA Hair Liquid Gloss Toning color number 5/N.
Before and after comparison of LA Hair Liquid Gloss Toning color number 6/N.
Before and after comparison of LA Hair Liquid Gloss Toning color number 8/GI.
Before and after comparison of LA Hair Liquid Gloss Toning color number 9/GI.
La Hair Liquid Gloss Toning Starter Kit with Activating lotion, liquid color, instructions, applicator, cape and gloves.
Before and after comparison of LA Hair Liquid Gloss Toning color number 9/GI.
Before and after comparison of LA Hair Liquid Gloss Toning color number 3/N.
Before and after comparison of LA Hair Liquid Gloss Toning color number 5/N.
Before and after comparison of LA Hair Liquid Gloss Toning color number 6/N.
Before and after comparison of LA Hair Liquid Gloss Toning color number 8/GI.
Before and after comparison of LA Hair Liquid Gloss Toning color number 9/GI.
La Hair Liquid Gloss Toning Starter Kit with Activating lotion, liquid color, instructions, applicator, cape and gloves.

Liquid Gloss Toning Starter Kit

499 kr 549 kr On Sale
Liquid Gloss (Color): Beige blond 9/gi

Liquid Gloss Toning – dimension and shine in perfect balance.

What is a toning and why is it important?

- A toning is not a permanent color.
- It gently wraps around the hair, adds pigment and mirror shine without making the hair compact where the natural shades in the hair remain.

I apply Gloss Toning over to:

– Preserve the natural shades in the hair but enhance the color

– Create a soft transition between the base and the length

– Give incredible shine to lifeless hair

The result? Hair that looks alive, exclusive and naturally dimensioned. Also perfect for blonde hair

Gloss Toning is ideal for:

– Neutralize yellow or orange tones

– Tint balayage and highlights

– Refresh the color between treatments

Tip about the color 9/GI - this is for those of you who do not want to be ashy gray but neutralizes yellow and slightly orange pigments. This leaves a sandy beige shade. Becomes one step darker on bleached strands. It is recommended to have it for just 5 minutes otherwise it will become darker than 1 step.

Liquid Gloss Toning Starter Kit

Beige blond 9/GI

Framtagen av svensk frisör/kolorist

Skonsam mot håret

Glossy hair in 4 simple steps

Step 1

Wash your hair

Wash your hair with shampoo only. We recommend washing it twice. Towel-dry your hair thoroughly.

Step 2

Mix the color

Mix the toner according to the instructions in the packaging. If you are unsure about the application, contact our consultation service on Instagram.

Step 3

Apply the product

Apply the gloss to the roots first and let it process. If your lengths are very blonde, only work the gloss through the lengths during the last 3–5 minutes. For the darker shades, apply to the roots first and then massage through the entire hair with a processing time of 20 minutes.

Step 4

Rinse

Once you are happy with the result, simply rinse out the color and wash your hair with your preferred shampoo and conditioner.

It’s that simple!

Founder of L.A. Hair who worked as a hairstylist and colorist for over 20 years. Makes salon-quality hair color accessible at home for everyone.

About us

My name is Sofia Stenholm, and I am the founder of LA HAIR!

This is my third product. After 25 years as a hairstylist, I know that the magic happens in the lengths. The roots create depth. The lengths bring the hair to life. That’s why I’ve developed six exclusive gloss toners, inspired by my favorite toners I use at the shine salon, Shades EQ — but with my own precision in the shades. I’ve carefully selected and blended my six most-used tones to create perfect results every time. So the hair never turns red or shifts green.

What is a toner, and why is it important?

- A toner is not a permanent color.
- It gently coats the hair, adding pigment and mirror-like shine without making the hair feel heavy or flat, while preserving the natural dimensions of the hair.

For example, when I use Grey Cover at the roots for 100% gray coverage, I don’t want to pull a strong color through the lengths every time. That makes the hair look flat and lifeless. Instead, I apply Gloss Toning to:

- Preserve the natural tones in the hair while enhancing the color.
- Create a soft transition between the base and the lengths.
- Add incredible shine to dull hair.

The result? Hair that looks vibrant, luxurious, and naturally multidimensional.

Developed in Stockholm

Inspired by Los Angeles